How Steeler owners become Steeler ambassadors

Let’s partner together on creating your perfect yachting experience.

What makes us believe we can?

Once a Steeler,
always a Steeler

Every one of the 100-plus new-build clients are still a Steeler owner today. It’s because they keep their yachts that it’s so hard to find a Steeler on the second-hand market. Many owners are cruising in their first, second or third Steeler and the resale value of a Steeler is best in class due to the superior build quality, timeless beauty and limited availability.

What do the professionals say?

Steeler Yachts is the most awarded Dutch shipyard over the last decade. Continuous industry-leading innovations and superior build quality have been recognised with seven European Powerboat of the Year awards, three times Winner and the Dutch Powerboat of the Year award.

Service enhances loyalty

All Steeler yachts are rigorously tested by our team of experts before delivery to the client. Our super-stringent protocol has resulted in smooth deliveries and played a significant role in our 100% customer loyalty rating.

Service and support are critical factors in our obsession with offering the best possible yachting experience. Providing Steeler owners with the peace of mind to know that help is just a phone call away helps us as a yard too. It transforms clients who are delighted at the time of delivery to dedicated Steeler brand ambassadors over the years ahead.

In fact, we didn’t even have to call in a copywriter for our recent brochures as they were filled with testimonies and stories by Steeler owners.

A personal matter

You know it, we know it… Time is the most valuable asset we have in life. That’s why we aim to make your free time on the water as comfortable as possible. It’s is also the reason behind taking the time to create your yacht together with you.

Building at Steeler means being in direct contact with the builders of your yacht as often as required to understand your needs and wishes. It’s a personal matter, something between you and us. It’s a personal interaction too, one that generates a bond between client and yard that results in a unique yacht with her own story to tell.

And it’s another asset that sets Steeler apart from mass production yachts which require a build number to separate them from the rest of the fleet!

Experience counts

Many of our clients have seen it all. Some have owned a superyacht and endured a limited sailing area and lack of privacy. Others have unsuccessfully tried to convince a mass producer to build them something special and custom.

Those experienced eyes light up when they discover Steeler Yachts as the place to create a pocket-size superyacht. One that meets the demanding quality they expect and rekindles the excitement of ownership again. A yacht that offers a haven of pleasure to share with family and friends while realising that luxury is found in details, not size.

Having become the builder of choice for these clients, everyone at our yard is dedicated to keeping it that way by offering the best of the best…  And then going one Steeler step further again.

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